Mostafa Saad | Branding & Graphic Designer

Let's Build Your Brand

+5
Years Experience
+30
Satisfied Clients
4
Countries

Services

Brand Strategy

Brand Strategy

  • We build brands with a strategic mindset before any design takes place-ensuring your brand stands in the right position and stays at the top.
  • A clear brand with a strong presence, a distinctive voice, and a real impact on its audience.
  • Brand Naming
  • Brand Structure & Architecture
  • Brand Positioning
  • Defining Brand Values & Culture
  • Brand Personality & Tone of Voice
  • Brand Messaging & Slogans
  • Brand Guidelines Design
Brand Identity

Brand Identity

  • Brand identity is the voice and visual expression of your brand. Our goal is to translate your brand strategy into a complete and impactful visual identity that helps you stand out and communicate clearly and effectively with your audience.
  • Logo Design
  • Visual Identity Design & Elements
  • Packaging Design
  • Print Design
  • Social Media Designs
Social Media Campaign Design

Social Media Campaign Design

  • We create social media designs built around one strong idea-not scattered posts.
  • A complete campaign with a clear objective, delivering the message effectively and presenting your brand in a consistent and professional way across all platforms.
  • This includes:
  • Creative campaign concept
  • Unified key visual for the campaign
  • Social media post designs and video thumbnails
  • Story designs
  • Platform adaptations (Instagram, Facebook, and more)
  • Consistent brand identity and tone of voice
  • Final files ready for publishing
  • Ideal for:
  • Product launches, promotions, seasonal campaigns, and brand activations

The Process

From initial concept to final delivery

01

Discovery & Concept

We start by understanding your goals, audience and scope, then shape the initial concept and direction.

02

Strategy & Planning

Defining the roadmap, milestones and deliverables that guide the project from start to finish.

03

Design & Development

Crafting visuals and building the solution through iterative design and development rounds.

04

Review & Refinement

Testing, gathering feedback and refining every detail until the result meets the highest standard.

05

Final Delivery

Handing over the finished work with all assets and support for a smooth launch.

About

More About Me

More About Me

I’m a Civil Engineer, and that’s what shaped the way I think about branding. I don’t see brands as decoration, but as structures that need solid planning and strong foundations.

I’m a graphic designer specialized in branding and visual identities, with over 5 years of experience. I studied marketing to make sure design isn’t just visually appealing, but a tool that sells and drives real results.

I combine design, strategy, and content, and use AI tools intelligently to enhance quality and speed without losing creative impact. The result is always a brand that’s strong, consistent, and built to grow.

I don’t design brands. I build them to work.

My Approach

I believe that great design starts with deep understanding. Before touching a pixel, I immerse myself in your brand's story, goals, and audience. This research-driven approach ensures every design decision serves a purpose and resonates with your target market.

My process combines strategic thinking with creative execution, resulting in brands that not only look stunning but also perform exceptionally in the marketplace.

Core Skills

Brand StrategyVisual Identity DesignTypographyColor TheoryPackaging DesignArt DirectionPrint DesignDigital Marketing

Tools & Software

PhotoshopPhotoshop
illustratorillustrator
indesignindesign
PremierPremier

Experience

2025–Present
Senior Graphic Designer — Mobile 2000 (Kuwait)
Created high-impact, creative social media designs and website banners. • Developed a complete brand guideline for the company. • Built AI prompt systems to generate consistent visuals with unified brand colors across different product lines. • Worked across multiple sub-brands under Mobile 2000, including LZEL, ASLI, and IHM. • Designed for both social media channels and the company’s website. • Developed a complete brand guideline for IHM, defining visual identity, color palette, and typography. • Led a full social media rebranding for IHM, creating a consistent design system across all digital platforms.
2025
Senior Graphic Designer – Med Mart
Designed logos, full branding systems, print materials, and social media content. • Produced print assets including roll-ups, banners, and promotional displays. • Contributed to major events such as the Egyptian Olive Festival, the Al-Ahram International Competition, the Arab Beekeepers International Conference, etc... • Delivered designs aligned with brand identity and marketing goals
2024-2025
Graphic Designer – TS Agency
• Developed print and digital ads for local clients. • Participated in brainstorming and pitching brand ideas. • Delivered projects under tight deadlines with consistent quality
2021 - Present
Freelancer
Designed brand identities for 30+ clients including fashion stores, perfume brands, cafés, and tech startups. Created visual content for social media campaigns and ad designs. Collaborated with marketing teams to align design with content strategy.

Another Software

AutocadAutocad
EtabsEtabs
SafeSafe
SapSap
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Contact

Let's Create Something great

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